The Q has today been unveiled as the future home of Queensland greyhound racing.
During this morning’s Queensland Winter Greyhound Racing Carnival launch at Suncorp Stadium, the names and brands associated with the three-track venue being constructed at Purga was finally revealed, replacing the working title of the Greater Brisbane Greyhound Centre.
In a nod to the industry’s past, the broader precinct at The Q, incorporating the gardens, walkways and community facilities, will be known as Parklands, while the track names will be known as:
- Q1 Lakeside;
- Q2 Parklands; and
- Q Straight.
Racing Minister Grace Grace said she looked forward to welcoming The Q as Queensland’s latest iconic sporting venue.
“This new world-class venue has been designed with state-of-the-art features that enhance animal welfare and racing safety,” Minister Grace said.
“From next year - The Q - with its unique name, will become synonymous with greyhound racing in the Sunshine State.”
With civil works having recently commenced, Racing Queensland Chair Steve Wilson AM said a new era for the Queensland greyhound industry will be ushered in next year when The Q hosts its first meeting.
“We’re excited to have unveiled The Q as the future home of Queensland greyhound racing,” Mr Wilson said.
“We undertook an extensive process to develop the branding territories, and throughout this process, we have endeavored to pay homage to the past through the Parklands moniker for the broader precinct and the two-turn track, whilst looking to the future courtesy of The Q.
“We want the precinct to be more than just another racing venue. We want it to be a place where the community feels at home and is proud to visit. A beautiful park for all dog lovers to enjoy.
“This is a once-in-a-lifetime project we are delivering, and it will be enjoyed by generations to come.”
As part of today’s reveal, the respective track logos have been incorporated into an overall ‘Q design’ as part of the primary brand to be utilised at The Q.
The gold pallet has been selected to position the brand as the pinnacle of Queensland greyhound racing including the $1 million Brisbane Cup.
The powder blue pallet of the Q1 Lakeside branding is reflective of the water elements at the precinct, with the track situated next to a picturesque lake.
A dusty green colour pallet has been determined for the Q2 Parklands to reflect the colours of the native Swamp Tea-Tree’s that are found at The Q, while a traditional maroon colour pallet will utilised for the Q Straight.
Bris Greys Chair Les Bein said today’s announcement was another important milestone for the project.
“We think it’s an outstanding brand that will be warmly received by participants and patrons alike,” Mr Bein said.
“It’s simple, it’s recognisable and when people see it or hear it, they will think of Queensland.”
Situated just south of Ipswich, The Q will feature three tracks – a straight track, a one-turn track and a two-turn track – along with vibrant patron and participant amenities with animal care at the core of design and construction.
The Q will replace the current greyhound tracks at Albion Park and Ipswich.
Ipswich Greyhound Racing Club President Rob Essex was equally enthusiastic about today’s announcement.
“The collaboration between Racing Queensland, Bris Greys and Ipswich to arrive at The Q has been really pleasing,” Mr Essex said.
“It’s been a diligent process, and with audiences from across the globe set to tune in to races from The Q, we look forward to them recognising and enjoying Queensland greyhound racing.”
Click here to read more about The Q.